We’ve got these and other new cuddly friends to collect.
Every Day is a New
Adventure in Toys!
Alakazam is an independent toy store, established in 2005 in historic downtown Charlottesville, Virginia. We love pursuing the most meaningful and lighthearted toys – visit us today for a unique and playful shopping experience!
Join our Grandparents Club!
Grandparents Club members recieve a 10% discount on every purchase!
What’s going on at Alakazam?
Come get your craft on! Plushcraft, Creativity for Kids, Ann Williams and more! Plenty of fun activities to do on...
We look forward to seeing you Friday!
Make sure to get them before they are all gone!
In this fun, fast paced game from the makers of Spot it everyone starts with a stack of cards. If...
Look what just arrived today, Spirograph! A favorite gift for birthdays, holidays, or just a special treat since 1965!
What our customers say
“An excellent selection of toys and games for both the young and young at heart. Combine this merchandise with a cozy, local shop staffed by dedicated, knowledgeable, and friendly staff, and we have a staple of Charlottesville’s downtown!”
“Love the staff here, they are very cheerful (but not sickeningly so), and are very friendly. Toys are of reasonable price, quantity and quality”
“I always find a great gift for my daughter when I’m in town for a conference.”
“This is one store that has more to offer than just toys, they offer a better learning experience for children. Thank you all at Alakazam Toys for everything!!”
“They sell good quality toys here. Sure they are marked the regular retail price, not the amazon special price. But if you want to support a local small business, come here.”
The third annual Harry Potter themed Halloween is coming to Scottsville, and we’re a part of it! From 12-6 on...
The local community helping one another is something we can really get behind. We’re partnering again this year with Cville...
Alakazam Toys has tickets for sale here at our store. It’s $10 for children and $15 for adults. Free parking...